BIKEMI 2017, as easy as riding a bike!
Digital Campaign for BikeMi, service of bike sharing in the city of Milan.
To increase the visibility and the awareness of the product, the media planning is based on digital strategy and strong geolocation to a moving target.
The Digital adv of Bikemi is conveyed with banner displays, both on the network and on websites and social media.
Period: february – april 2017