ABOUT US
MediaXchange is an independent media agency, specialized in media planning & media buying for multi-channel advertising campaigns as well as the development of special projects.
We work on a local, national and international scale providing companies support in media buying, business development, trade marketing and corporate bartering.
Thanks to our entrepreneurial background, we are able to guide and support clients with their communication strategy.
MediaXchange is not merely a media agency, but rather it is a real business partner who can transform the client’s needs concerning media planning, by virtue of the distribution activity it carries out on its own behalf.
WE ARE PARTNERS OF
COMPANIES
COMMUNICATION AGENCIES
MEDIA CENTERS AND ADVERTISING DEALERS
SERVICES
PLANNING OF ADVERTISING CAMPAIGNS
MediaXchange offers activities and services to optimize the media investments of its clients.
The customer has access to the full range of online and offline media possibilities (press, traditional and digital out of home, radio, cinema, TV).
- Consulting: closely following our clients from briefing to strategic guidance in order to determine the best opportunities
- Planning: over a decade of experience in planning online and offline media campaigns
- Trading: On hand optimization team to ensure the best campaign results in real time.
Corporate barter
MediaXchange offers an innovative and greatly beneficial tool for companies: the CORPORATE BARTER, which offers the possibility of financing advertising campaigns through the sale of products (both physical such as consumer goods, and virtual / digital such as gift cards).
Companies that implement this option are even able to promote products that have been stationary in their warehouse for some time (whether they are surpluses or stranded stocks) by financing media buying activities in return. With what advantages?
FINANCIAL AND BUDGETARY
No disbursement and safeguarding of company liquidity, protecting the Balance Sheet from loss-making items or write-downs.
COMMERCIAL
Positioning of the customer's products in new markets, especially foreign ones while respecting the concurred distribution agreements.
LOGISTIC
Freeing up of warehouse spaces which have been occupied by unsold goods for long time.
Thanks to the experience of more than ten years in sell-in and sell-out and its professionalism in the advertising sector, MediaXchange stands out from its competitors due to its ability to develop quality, efficient and effective communication plans.
OUR VALUES
Performance
We believe that the goal of every business is to achieve significant economic results in terms of sales.
MediaXchange follows this path to ensure positive results are achieved through effective and efficient communication.
Team
People are the key to ensuring strategic and operational support to our customers.
We believe that people are a fundamental added value for any business.
MULTI CHANNEL COMMUNICATION
Digital and traditional media.
MediaXchange for a synergistic management of all the points of contact between the company and customers (online and offline).
Geo Localization
Attention towards the needs of the territory is at the heart of MediaXchange’s experience.
We can plan campaigns in a widespread manner throughout Italy as well as internationally.
Tech & Data driven
Technology and the use of data are a fundamental added value in communication activities.
We start from in-depth knowledge of our customers through exclusive insights and use the best technology platforms to guarantee excellent results.
case histories
contact us
Contact us for media planning, propose a partnership, as a supplier or otherwise.
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